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INFOGRAPHIC: Industry Pulse Survey on Privacy and Data
Key Considerations For Data Privacy Compliance Amid New U.S. Laws
Webinar: How Successful Brands Deliver Personalized Experiences
INFOGRAPHIC: 48% of Martech Budgets Have Increased in the Last Six Months
Creating an Ecommerce Marketing Strategy in Seven Steps
Brands on Fire: How DoorDash and e.l.f. Beauty Leverage First-Party Data to Fuel Personalization
INFOGRAPHIC: 51% of Pulse Survey Respondents Use Generative AI for Marketing
Tips for Marketers New to Data Clean Rooms in a Privacy-First Landscape
Three Ways to Tackle Customer Data Hygiene to Boost ROI
The Digital Twin of the Customer (DToC) Approach to Data Collection
How to Create a CRM Strategy Roadmap
Securing Funding for Martech Solutions: Three Ways to Approach Your CFO
Gartner Survey: Marketers Leverage 42 Percent of Their Martech Stack’s Capabilities
How Unilever Is Investing in Innovation Across Its Media Plan
10 Types of Alternative IDs Designed to Replace Third-Party Cookie Attribution
Twilio Survey: Top Consumer Pain Points When Dealing With Customer Support
Google Postpones Third-Party Cookie Phase-Out to Late 2024
DOOH Campaign From American Express Leverages QR Codes to Support Small Businesses
Using Product Data to Enhance Omnichannel Growth for CPG Brands
How Levi’s Integrates AI Processes Into Its Marketing and Data Strategies
How The New York Times’ Data Strategy Enables a Full View of the Customer Journey
First-Party, Second-Party and Third-Party Data Defined
How Procter & Gamble’s Programmatic Strategy Is Supporting Black-Owned Publishers
CMO Corner: A Chat with Shari Hofer, Chief Marketing Officer of Wiley
Click here to view the 2023 winners!