Creating an Ecommerce Marketing Strategy in Seven Steps
Seven steps to creating realistic campaign objectives for ecommerce marketing.
MarTech
Key Considerations For Data Privacy Compliance Amid New U.S. Laws
Marketers should be mindful of a few key requirements relating to collecting and processing customer data.
Launching a Retail Media Network: Five Key Steps to Consider
Webinar: How Successful Brands Deliver Personalized Experiences
Five Ways to Use ChatGPT to Improve Marketing and Sales Strategies
Three Ways to Tackle Customer Data Hygiene to Boost ROI
How a solid customer data hygiene strategy can help yield higher marketing ROI.
Three Ways Programmatic Advertising Could Evolve in 2022
IAB Report: 69 Percent of Brands Have Taken Programmatic Advertising In-House
Chief Marketer’s 2020 COVID-19 Marketing Outlook Report
The Business Value of Consent and Preferences
Key Considerations For Data Privacy Compliance Amid New U.S. Laws
Marketers should be mindful of a few key requirements relating to collecting and processing customer data.
Webinar: How Successful Brands Deliver Personalized Experiences
Five Ways to Use ChatGPT to Improve Marketing and Sales Strategies
INFOGRAPHIC: 48% of Martech Budgets Have Increased in the Last Six Months
The Business Value of Consent and Preferences
Brands Need to Consider Martech Investments Wisely: Report
Respondents to the Chief Marketer Martech Outlook survey said they expect budgets to increase in the next 12 months. How do you decide what purchases make the most sense?
Don’t Let AI Bias Derail Your Marketing Efforts
Why Martech Investments Aren’t Optimized: Infographic
The AI Paradox: Why More Automation Means We Need More Humanity
Brands Need to Consider Martech Investments Wisely: Report
Respondents to the Chief Marketer Martech Outlook survey said they expect budgets to increase in the next 12 months. How do you decide what purchases make the most sense?