Commerce Marketing Archives - Chief Marketer https://chiefmarketer.com/topic/commerce-marketing/ The Global Information Portal for Modern Marketers Mon, 17 Jul 2023 15:22:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.2 How Marketers Can Harness the Potential of Alt-Commerce Retail https://chiefmarketer.com/how-marketers-can-harness-the-potential-of-alt-commerce-retail/ Fri, 14 Jul 2023 19:39:41 +0000 https://chiefmarketer.com/?p=276980 A look at new trends in retail commerce and how marketers can harness their potential.

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Consumer shopping preferences are taking new forms and inspiring entirely new purchase channels, from social commerce to recommerce and beyond. A column in Multichannel Merchant looks at these new trends and how marketers can harness their potential.

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